Tag Archives: werunandride.com

Running at the speed of life should not mean you leave your past behind

by Christopher Cudworth In the television show LOST, all the main characters learned through hard experience that the past really can catch up to you. The mind-bending mixture of time travel juxtaposed with the consequences of short-term choices made plenty … Continue reading

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Would you run or ride 1000 miles for water?

By Christopher Cudworth Justin Ahrens is the Principal and Creative Director for his own marketing agency, Rule29 in Geneva, Illinois. The company’s objectives are simple and upfront as stated on Justin’s LinkedIn profile: “Justin Ahrens’ passion for life is rooted … Continue reading

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Sometimes we all need a good swift kick in the…

By Christopher Cudworth On my way out of the health club this morning, there appeared on the driveway a lonely boot, right side up on the asphalt, looking a little lost and a bit forlorn. Down the street and around … Continue reading

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A few things off the top of my head about running, riding and swimming

By Christopher Cudworth I knew at a relatively early age that I would someday be going bald. Family history assured me of that.  Armed with that information, it is not nearly so traumatic to lose your hair. In fact you … Continue reading

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Ah, honey honey

by Christopher Cudworth A while back I wrote about sugar and how pervasive it is. You can’t say the same thing about honey, because honey is largely a dietary choice, not an unavoidable consequence of eating the foods we buy … Continue reading

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The 10 Principles of a Good Coach

By Christopher Cudworth The most important trait of people who are successful in athletics, and in life, is that they believe in themselves. Which means that the most important job of a coach at any level of sport, from kindergarten … Continue reading

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How do you grade yourself as an athlete?

Getting good grades is one of the ways we measure our success in life. “Making the grade” is also how we’re assessed in business and other pursuits as well. How do you grade yourself as an athlete? Most commonly we … Continue reading

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Have you seen the Copenhagen Wheel? It helps you ride your bike.

By Christopher Cudworth There are a lot of smart people in the world. Fortunately some actually care about the planet, and put their minds to good uses. One of them was Buckminster Fuller, who once said, “You do not belong … Continue reading

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What’s your Call To Action when you run and ride?

By Christopher Cudworth In marketing terms, the Call To Action (CTA) is a crucial element in motivating potential customers to make a purchase or download information about your company. Considerable time and effort is given in website marketing and Pay … Continue reading

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