Tag Archives: triathlon

We Run and Ride for sex and a few other things.

Posted on April 7, 2014 by Christopher Cudworth

By Christopher Cudworth Wake up people, because we’re about to deal with the topic of why you really run and ride. Which is sex. Getting it. Giving it. Round and round we go. We run and ride to get fit, … Continue reading →

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On what it means to be a cyclist

Posted on April 2, 2014 by Christopher Cudworth

By Christopher Cudworth Five years ago there was a great group ride put on by our cycling club, Athletes By Design. It was a controlled pace ride that averaged 20mph. You knew that you’d get a good workout every Wednesday … Continue reading →

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Would you apply for a job to run, ride or swim?

Posted on March 11, 2014 by Christopher Cudworth

By Christopher Cudworth You love to run, ride or swim. But would you get a job as a runner or cyclist or swimmer if you applied today? What follows are job descriptions for what it takes to do each of … Continue reading →

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White ovals take endurance event marketing to a new level

Posted on March 10, 2014 by Christopher Cudworth

By Christopher Cudworth Businessman Jim Varga has a history of innovation with data and product fulfillment. His company Neofill built its reputation creating consumer connections for radio and other industries. The company has earned an A- rating from the Better … Continue reading →

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There is no team without an “i” in it

Posted on February 3, 2014 by Christopher Cudworth

By Christopher Cudworth Three meets into the collegiate cross country season, two of our best runners were sidelined with injuries. One had a sore back that would never heal that year. Another had a black toenail that was so painful … Continue reading →

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Cruise Control and what it means to make an honest effort

Posted on January 13, 2014 by Christopher Cudworth

I have never been one for use of a lot of Cruise Control in any vehicle. It always felt like cheating. Perhaps something in my long career or running and riding makes it feel like that. You come to think … Continue reading →

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Is your toaster making you slower?

Posted on January 7, 2014 by Christopher Cudworth

By Christopher Cudworth I used to love toast and waffles and syrupy stuff more than anyone in the world. My brothers branded me the Toast King because I ate so much of it. Favorite style of toast? Cinnamon toast. Liberal … Continue reading →

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The running business

Posted on January 3, 2014 by Christopher Cudworth

By Christopher Cudworth In the early 1980s when running was in its second boom, races started taking on more of a commercial flair. Businesses started investing in races as a marketing tool, and races began to be conceived as a … Continue reading →

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How do you grade yourself as an athlete?

Posted on December 30, 2013 by Christopher Cudworth

Getting good grades is one of the ways we measure our success in life. “Making the grade” is also how we’re assessed in business and other pursuits as well. How do you grade yourself as an athlete? Most commonly we … Continue reading →

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Have you seen the Copenhagen Wheel? It helps you ride your bike.

Posted on December 23, 2013 by Christopher Cudworth

By Christopher Cudworth There are a lot of smart people in the world. Fortunately some actually care about the planet, and put their minds to good uses. One of them was Buckminster Fuller, who once said, “You do not belong … Continue reading →

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