Author Archives: Christopher Cudworth

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About Christopher Cudworth

Christopher Cudworth is a content producer, writer and blogger with more than 25 years’ experience in B2B and B2C marketing, journalism, public relations and social media. Connect with Christopher on Twitter: @genesisfix07 and blogs at werunandride.com, therightkindofpride.com and genesisfix.wordpress.com Online portfolio: http://www.behance.net/christophercudworth

“People will die”

A few years back the church youth counselor called to tell me she was going to take the kids in the middle school and high school youth groups on a bike ride. “Would you like to come along?” she asked. … Continue reading →

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Damn you carbohydrates! Damn you to hell!

The winter weight is stubborn this year. For reasons far too complicated to elucidate here, the workout schedule has been steady, then fitful. Which means a few things do not fit so well. So I’m fit full. Like the fertility goddess … Continue reading →

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Knowing your rivals in running and riding

By Christopher Cudworth Rival.  It’s probably not a word most of us think about all that much. So it helps to look at the definition of the world to know who your rivals are, and why they might be important … Continue reading →

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One honey of a runner and a rider

By Christopher Cudworth I love honey. Loves it loves it loves it! In fact, my relationship with honey is much like the obsession of Gollum in the Lord of the Rings. Honey is preciouuussssss to me. That said, I don’t … Continue reading →

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Meet Abraham Lincoln, Marathoner and Cyclist

By Christopher Cudworth Here in Illinois, the Land of Lincoln, there’s quite a bit of pride in the heritage and history that Abraham Lincoln lends to the state. Springfield, Illinois is one of the places Lincoln called home, and the … Continue reading →

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Keep On Running says it all in song, almost

By Christopher Cudworth One must always be wary of how you read–or do not understand–the lyrics of a song, lest you get the message altogether wrong. Recent history (the last 40 years or so) offers up so many examples of … Continue reading →

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Saturday artwork: “The Hill” where running began

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Phoning it in ain’t what it used to be

The definition of today’s phrase of the day, to “Phone it in…” is provided by the Urban Dictionary, where you can find out what things really mean in modern terms.  Phone it in: to perform an act in a perfunctory, uncommitted fashion, … Continue reading →

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Having the courage to go slow is the fast track to running and riding success

By Christopher Cudworth Go slow. In fact, go slow for much of your training. Whether you run or ride, using slower runs and training rides is key to building baseline fitness. If you don’t go slow, but only go medium … Continue reading →

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Bonus Post: Just a hilarious video about Lance Armstrong from The Onion

http://www.theonion.com/video/lance-armstrong-debuts-evil-fantaunting-persona-ki,30963/ Just watch it. You’ll be glad you did. Wicks off some of the Langst.  

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