Author Archives: Christopher Cudworth

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About Christopher Cudworth

Christopher Cudworth is a content producer, writer and blogger with more than 25 years’ experience in B2B and B2C marketing, journalism, public relations and social media. Connect with Christopher on Twitter: @genesisfix07 and blogs at werunandride.com, therightkindofpride.com and genesisfix.wordpress.com Online portfolio: http://www.behance.net/christophercudworth

Resolving the mysteries of Smartwool

By Christopher Cudworth There are a lot of great performance and comfort products out there in the world these days. One of my favorite brands is Smartwool.* All their products feel good on the skin and the socks don’t stink no matter … Continue reading

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Being a pussy is not what it used to be

By Christopher Cudworth Walking out of the health club after a weight workout last night, I overheard a friend call across the parking lot to a young man entering XSport. “Diego’s a pussy,” he teased. His friend laughed and they … Continue reading

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Exercising our ability to deal with stress

By Christopher Cudworth There are two kinds of stress in this world. The first is stress from the unknown. We grow anxious and worry when fear of the unknown presses in on us. The second type is stress from the … Continue reading

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Keys to understanding

By Christopher Cudworth My brother has been using our 2000 Chevy Impala for a few months and he likes the car, so we got together last night to talk about transferring the title and taking over the insurance. He walked up … Continue reading

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BEWARE THE BIKING BUBBLE SPHERE!

In case you hadn’t noticed, there’s a big graphic leading off today’s We Run and Ride. It is designed to grab your attention and encourage you to consider some important safety and mental health practices while riding. We call it … Continue reading

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Base layers and kits that fit

By Christopher Cudworth Back when I started cycling in 2003 or so, I headed to the store and purchased some Pearl Izumi stuff that was real cycling gear. Some nice Descente shorts too. Kits that fit. Yet somehow the jerseys … Continue reading

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Not exactly performance enhancing drugs (or drinking)

By Christopher Cudworth Given that it’s Mental Health Month and Mental Health Awareness Week, it might pay to run through the subject of drinking, drugs and self-medication. I don’t know about you, but my running and riding buddies all like … Continue reading

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Hardly a day goes by

By Christopher Cudworth May is Mental Health Month and this week is Mental Health Awareness Week. Like all workaday weeks, it begins on a Monday of course. So here’s a thought. For those with anxiety, every day feels like a Monday. It’s a constant dread and wonder … Continue reading

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Giving name to our rock and roll running and riding

By Christopher Cudworth Those of you who’ve been keeping up with Rock N Roll the last 50 years know that band names often come from strange places. Steely Dan is named after a shiny vibrator, for example. The Rolling Stones … Continue reading

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An exceptional day for the Tour de Plantes

By Christopher Cudworth In bright white britches they stand by the road, quivering in a wind that will no relent. Fortunately it is at my back approaching a section of 9% grade that tests the legs to no end. In May the encouragement … Continue reading

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