Author Archives: Christopher Cudworth

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About Christopher Cudworth

Christopher Cudworth is a content producer, writer and blogger with more than 25 years’ experience in B2B and B2C marketing, journalism, public relations and social media. Connect with Christopher on Twitter: @genesisfix07 and blogs at werunandride.com, therightkindofpride.com and genesisfix.wordpress.com Online portfolio: http://www.behance.net/christophercudworth

Wondering about the Wonderlic

Posted on July 5, 2013 by Christopher Cudworth

By Christopher Cudworth Anyone who has ever taken the Wonderlic test knows that it is a supposed measure of your general cognitive ability. And having taken it myself, and wondered quietly to myself why I still don’t “get” math under … Continue reading →

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Is it possible to overcome pain?

Posted on July 3, 2013 by Christopher Cudworth

By Christopher Cudworth Pain is an integral part of any endurance sport. It follows that overcoming pain and discomfort is an element of success. But what is the actual secret to the ability of overcoming pain? Is that even possible? … Continue reading →

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Is there no escape from the Legendary Land of Hathead?

Posted on July 1, 2013 by Christopher Cudworth

By Christopher Cudworth It is my job here at We Run and Ride to expand your mind on a number of subjects related to running and riding. Today’s illuminating blog is about both a real and imaginary place called Hat … Continue reading →

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A 50 mph descent is a bit of a rush

Posted on July 1, 2013 by Christopher Cudworth

By Christopher Cudworth Watching the Tour de France race go through and up and over the island of Corsica has been an exciting start to the 100th Tour. Corsica from all angles is alternately rocky, woodsy and beachy. That makes … Continue reading →

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3 timely lessons about running and riding in the heat

Posted on June 28, 2013 by Christopher Cudworth

By Christopher Cudworth Lessons learned are like bridges burned, you only need to cross them but once… Is the knowledge gained worth the price of the pain, are the spoils worth the cost of the hunt?   –Dan Fogelberg, from the … Continue reading →

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Understanding our appetites

Posted on June 27, 2013 by Christopher Cudworth

By Christopher Cudworth Today we’re here to talk about appetites, so a definition is in order: ap·pe·tite. Noun. A natural desire to satisfy a bodily need, esp. for food. A strong desire or liking for something. Appetites. We all have them, … Continue reading →

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Orange Crush redux

Posted on June 26, 2013 by Christopher Cudworth

By Christopher Cudworth Ask me why I take pictures of things run over on the road and I’ll share the reason that the road is a transient place, its surface is ever changing, and there is something symbolic about that … Continue reading →

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Screaming serenity

Posted on June 24, 2013 by Christopher Cudworth

As it crept into the vernacular as an enticing notion of mind control, the idea of zen thought has been twisted and turned into just about anything a person wants to call it. The Urban Dictionary defines zen this way: One … Continue reading →

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Leaving the bike behind to run

Posted on June 21, 2013 by Christopher Cudworth

By Christopher Cudworth Pretty soon I’m packing up for a trip to Southwest Wisconsin. Some friends and I are going to visit Taliesin, the home of Frank Lloyd Wright south of Spring Green, Wisconsin. We’ll also enjoy a play the … Continue reading →

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Trying not to ride off the Cultural Shelf

Posted on June 19, 2013 by Christopher Cudworth

By Christopher Cudworth On the western edge of the sprawling Chicago Metropolis is an ancient ridge of gravel deposited by receding glaciers 10,000 years ago. Most people who live in region seem to have no sense of this geological fact, … Continue reading →

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