Author Archives: Christopher Cudworth

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About Christopher Cudworth

Christopher Cudworth is a content producer, writer and blogger with more than 25 years’ experience in B2B and B2C marketing, journalism, public relations and social media. Connect with Christopher on Twitter: @genesisfix07 and blogs at werunandride.com, therightkindofpride.com and genesisfix.wordpress.com Online portfolio: http://www.behance.net/christophercudworth

Share the Road. Who, me?

By Christopher Cudworth I have an ugly little confession to make. No, it’s not that I look dopey in this picture. It’s that I hate sharing the road with some kinds of cyclists as much as you do. C’mon, admit … Continue reading

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Thinking on your bare feet

Of course we know there is a whole movement toward barefoot running, about which some of us are completely convinced and others, completely equivocal. One has reason to ruminate on such subjects while walking barefoot with the dog on on … Continue reading

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The Tour de France proceeds on a flawed premise

In its 100th year, the Tour de France has much to celebrate. A storied history. Literal ups and downs. Even reinventing itself after years away due to World War II. It wouldn’t do to have Hitler using Messerschmitts to strafe cyclists … Continue reading

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Wondering about the Wonderlic

By Christopher Cudworth Anyone who has ever taken the Wonderlic test knows that it is a supposed measure of your general cognitive ability. And having taken it myself, and wondered quietly to myself why I still don’t “get” math under … Continue reading

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Is it possible to overcome pain?

By Christopher Cudworth Pain is an integral part of any endurance sport. It follows that overcoming pain and discomfort is an element of success. But what is the actual secret to the ability of overcoming pain? Is that even possible? … Continue reading

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Is there no escape from the Legendary Land of Hathead?

By Christopher Cudworth It is my job here at We Run and Ride to expand your mind on a number of subjects related to running and riding. Today’s illuminating blog is about both a real and imaginary place called Hat … Continue reading

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A 50 mph descent is a bit of a rush

By Christopher Cudworth Watching the Tour de France race go through and up and over the island of Corsica has been an exciting start to the 100th Tour. Corsica from all angles is alternately rocky, woodsy and beachy. That makes … Continue reading

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3 timely lessons about running and riding in the heat

By Christopher Cudworth Lessons learned are like bridges burned, you only need to cross them but once… Is the knowledge gained worth the price of the pain, are the spoils worth the cost of the hunt?   –Dan Fogelberg, from the … Continue reading

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Understanding our appetites

By Christopher Cudworth Today we’re here to talk about appetites, so a definition is in order: ap·pe·tite. Noun. A natural desire to satisfy a bodily need, esp. for food. A strong desire or liking for something. Appetites. We all have them, … Continue reading

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Orange Crush redux

By Christopher Cudworth Ask me why I take pictures of things run over on the road and I’ll share the reason that the road is a transient place, its surface is ever changing, and there is something symbolic about that … Continue reading

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