Author Archives: Christopher Cudworth

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About Christopher Cudworth

Christopher Cudworth is a content producer, writer and blogger with more than 25 years’ experience in B2B and B2C marketing, journalism, public relations and social media. Connect with Christopher on Twitter: @genesisfix07 and blogs at werunandride.com, therightkindofpride.com and genesisfix.wordpress.com Online portfolio: http://www.behance.net/christophercudworth

Tarsnake lessons: Two brushes with death while running and riding

It is not maudlin to address the reality of risks to your health while running and riding. We all need to be aware of traffic safety, how we run or ride along the side of the road, using the classic … Continue reading

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A reality check tarsnake: The “not so green side’ of cycling and running

Green or not? Both cycling and running have reputations as “green” activities. That is, they don’t chew up fossil fuels or pollute the environment. But if you add up your cycling and running miles, and consider where the bulk of … Continue reading

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Talking Half-Marathon, Women’s Running and Connections

At 8:00 a.m on a Sunday morning, the streets are usually quieter than usual. Perfect time to walk the dog and let thoughts wander. It hardly registered with me that that the wooden street barriers lying near street corners indicated … Continue reading

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Every run and every ride is a startup investment in yourself

We often hear the business media lauding the excitement and importance of startups. Entrepreneurs are considered heroes. Brave adventurers into the economic unknown. American and world heroes. We’ll we’re here to say that the most important startup in the world … Continue reading

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Running and Riding Through the Tarsnakes of Unemployment

The Sanitary Sewer of Unemployment By Christopher Cudworth See that photo above? It’s a Sanitary Sewer cover on a neighborhood street. The term “sanitary sewer” is an oxymoron if you think about it. Or a euphemism, which is just as … Continue reading

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First Day of School. No Bikes.

By Monte Wehrkamp They file past the house, in twos and threes, sometimes one by one. Fresh, clean backpacks slung over their shoulders. Some walk in silence, head down. Others engage in bright, cheery chatter. Ah, the first day of … Continue reading

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The mechanical genius learns a hard lesson on bike repair and maintenance

By Christopher Cudworth When you’re a kid learning to fix your bike and you’re not a mechanical genius, there are bound to be a few mishaps. All those bolts and nuts holding your bike together are so, bolty and nutty, … Continue reading

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The moment you knew you were a runner (or rider)

By Christopher Cudworth When you start to know There are few absolutes in the world, and pointing to the moment in time when you knew you would be a runner or a cyclist is a little tough to pin down … Continue reading

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The Nike Air Edge and the previously Untold Equipment Addiction Conspiracy

It was a simple purchase. Buying new road racing flats. But I am these days convinced it really was a plot of some sort. A clandestine experiment to see how much joy in running a human being could take. It … Continue reading

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For runners, heat is worse than cold. But for cyclists, cold is the worst danger.

As a college distance runner, it was always a challenge to get acclimated for the heat during spring track season because the weather was often so cold that the first 80 degree day was a total shock to the body. … Continue reading

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