Author Archives: Christopher Cudworth

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About Christopher Cudworth

Christopher Cudworth is a content producer, writer and blogger with more than 25 years’ experience in B2B and B2C marketing, journalism, public relations and social media. Connect with Christopher on Twitter: @genesisfix07 and blogs at werunandride.com, therightkindofpride.com and genesisfix.wordpress.com Online portfolio: http://www.behance.net/christophercudworth

Of Body Fat and Body Thin

By Christopher Cudworth In 1982 during a period of peak or full fitness produced by miles and miles of running that year, I chanced to have my body fat tested at a corporately-sponsored race in the city of Philadelphia. Standing in line … Continue reading

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The proposition of summer shoes

By Christopher Cudworth Having more than a few miles on your legs can be a detriment when it comes to throwing on a pair of summer shoes. All those years of running add up. Biomechanical flaws new and old show … Continue reading

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The harsh truth about why we all get injured while running and riding, and how to fix it

By Christopher Cudworth In 1975 during my senior year in high school, a tweak of my left achilles tendon threatened to end my track season in early April. To my father’s eternal credit, he created a lift in my left … Continue reading

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Does it pay to be passive-aggressive when you run and ride?

By Christopher Cudworth Having worked with (and for) a number of passive-aggressive people over the years, and noticing how they somehow succeed in this world despite their ugly behavior, it occurred to me that being passive-aggressive might actually be a competitive advantage … Continue reading

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A running feud with chipmunks

By Christopher Cudworth Before I get on the bad side of animal rights activists, let me go on record in saying that I’m a huge nature buff. I even spend time in the buff in nature whenever possible, so long … Continue reading

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iRun and iRide and my iPhone saved my butt

By Christopher Cudworth The folks at the AT&T store had not seen anything quite like the shape of my iPhone the night I brought it in for inspection after crashing into a tree with the phone in the hip pocket … Continue reading

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In life and on the road you sometimes get only one shot at success

As a tiny little kid I recall the day my father called us all inside the house and ushered us upstairs to the attic where a tall window overlooked the back yard. “Now be quiet,” he told us. “I’m going … Continue reading

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Comparatively and artfully bruised

By Christopher Cudworth So the aftermath of last Thursday’s crash into a downed tree while riding my road bike at 20 miles an hour and letting my attention drift to creative ideas rather than paying attention to the trail ahead … Continue reading

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You really can judge a book by its cover, also known as keep your eyes on the trail or you’ll crash

Originally posted on We Run and Ride:
By Christopher Cudworth Evidence of recent events includes a pair of blood-soaked gloves and tissue. Having not hidden much of my life while writing this blog, which now totals more than 500 entries,…

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You really can judge a book by its cover, also known as keep your eyes on the trail or you’ll crash

By Christopher Cudworth Having not hidden much of my life while writing this blog, which now totals more than 500 entries, this is probably not the time to start hiding things now. So I will immediately confess that I did … Continue reading

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