Author Archives: Christopher Cudworth

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About Christopher Cudworth

Christopher Cudworth is a content producer, writer and blogger with more than 25 years’ experience in B2B and B2C marketing, journalism, public relations and social media. Connect with Christopher on Twitter: @genesisfix07 and blogs at werunandride.com, therightkindofpride.com and genesisfix.wordpress.com Online portfolio: http://www.behance.net/christophercudworth

Making sense of things down the road

By Christopher Cudworth Roads are very symbolic objects. We use terms such as “somewhere down the road” and “on the road to success” because roads take us places we want to go. We tend to take our roads so much … Continue reading

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The Endurance Athlete Matrix and how it can help you plan your life

The world of endurance athletes can often seem complex. Balancing priorities can be tough when there are so many activities to balance. It can help to have a tool to step back and assess your efforts. The above graphic illustrates the primary activities … Continue reading

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Getting up to speed at Victoria’s Secret

By Christopher Cudworth For a few years in the early 2000s I experienced a strange phenomenon. Everywhere that I rode or ran or hiked there were loose panties discarded by the side of the road. I found them in parking … Continue reading

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Jouer la domestique at Le Tour De GiGi’s

By Christopher Cudworth I’d rather have a bottle in front of me than a frontal lobotomy — Tom Hanks Language is certainly a funny thing. Often the things we think we hear are not the things we’re really hearing. Or, … Continue reading

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Tied to the whipping post

Originally posted on Genesisfix's Blog:
By Christopher Cudworth The Sirius XM Classic Rock channel blaring through my speakers last night featured a song by the Allman Brothers titled “Whipping Post.” That song is technically about the songwriter’s mistreatment by…

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Any world that I’m welcome to

By Christopher Cudworth On the way across a wet field this morning I glanced down to see two bubbles intact in the grass. It was impossible to tell how long they had existed or how they got there. Were they … Continue reading

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The 10 things that you’re not doing for your running that are holding you back

By Christopher Cudworth You’ve hit a plateau. Stopped improving. Stuck in a rut. Can’t figure out which distance is best for you? That means you’re not doing something right. Here’s how to fix it. 1. You’re not running fast enough … Continue reading

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There’s no sin in enjoying the ride

After a summer of staring at the cyclometer and measuring up to the Strava app that tells us where we rode, how we rode and who beat us on every pedal stroke, it seems like a good idea to dispense … Continue reading

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I’m going to get Nicholas Cage to star in a movie about my running and riding career

By Christopher Cudworth If I got hair implants I’d look just like Nicholas Cage. That makes me think the resemblance might work perfectly in the opposite direction. And that’s why I’m going to write a screenplay about my life as … Continue reading

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The fading light of September

By Christopher Cudworth The month of August is such a beautiful thing with its yellow flowers, flat blue skies and crickets singing up the twilight. It lingers into September, this feeling that summer lasts forever. Then it occurs to you … Continue reading

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